Webmasterspot - Website creation and management
Exploring Web development and everything that goes together with trying to run a website!

Sunday, September 25, 2005

Fastclick Advertising Network Review

FastClick Ad Network
is a CPM network offering pop-unders, 728/468 banners, 160/120 skyscrapers, invue, interstitial, medium rectangle, rectangle, half page and even text ads. A large selection that will make it extremely easy for you to find the ideal ad unit for your website setup.

Their interface is very easy to use. You simply select the ad type, activate that ad type in the campaign menu and then get the ad code from the ad code list. You can then select if you want pages to open in a new page (good for user retention). Just copy and paste the given code and you are set to start earning some revenue.

The advertisements need to be placed within the first 600 pixels of the screen and your site should generate more than 3000 unique page views per month and maintain a click-through rate of above 0.25%, otherwise they can terminate your account.

You have total control of the campaigns you are running on the site. All it takes is to go through the campaign list for a specific ad unit and deselect the campaigns you don’t want to show. For most of the popular ad units there are lots of campaigns to select from, you should quite easily find some that should compliment your site.

The payout is 65% of ad revenue and eCPM varies from a few cents to a few dollars depending on the ad type and campaign selected. They pay either by check or via Paypal and payments are done after the 25th of the second month. (Basically net 30)

Their support is also excellent. I had a problem with one ad campaign, and the problem was solved within 24 hours. Quite refreshing when compared to other networks where you need to wait for at least 3 days for any form of support.

I’ve been using them for eight months now on a site with moderate traffic, and the results are very good. With a lot of page views and mainly US traffic you should do exceptionally well.

You can join here

Saturday, September 17, 2005

Make money online

Make Money online - the secret revealed

To make money online is a dream for many people. More and more people are getting into the web master arena thinking that’s the easy way to get rich. And they keep looking for the "secret" to having the money roll in.

I've decided to reveal the real secret of making money online, right here, right now. This is not a scam and the advice is totally free. You don’t need to buy an e-book or pay me a cent. All it takes is three easy steps. Are you ready?

Make money online in 3 easy steps

Below you will find the three easy steps to making money online. Follow them to the letter and in a few years you will be raking in a steady income from all your hard work. Good luck.
  • Create a quality, unique content rich site that fulfill user's needs
  • Promote your site
  • Generate revenue from advertising for the lifetime of the site (Alternatively you can sell a high quality product, or offer a high quality service to people)

Et voila – that’s the secret of making money online. Not that difficult at all and no scam involved. The only requirement is that you are willing to put in the effort, and like everything in life, the rewards you will receive will be directly proportional to the amount of work you put into your site.

So all you "get rich quickly webmaster wannebies" there you've got your secret: There is no way to get rich quickly. No matter what any e-book, or miracle website or scheme try to convince you. Hard work, a good concept, good content and putting your visitors first is the secret to success.

Friday, September 16, 2005

The Webmaster Lifestyle

Being a Webmaster is hard work and it is not a way to get rich quickly. There are no shortcuts to creating a successful site. It takes time, hard work and determination and ultimately it becomes a way of life.

Most people are under the impression that you only need to create and upload a few pages to a webhost, and suddenly you’ll be a Webmaster of a successful site that earns you loads of money without much effort. It doesn’t work that way.

Creating the site is the easy part. Once your site has gone live the real work starts and you finally step into the realm of being a Webmaster. Good site management is what differentiates between a successful site and a site destined to be a failure.

Website management mainly encompasses the following - each of which will take lots of time, hard work, and determination to do properly:

  • Site creation and updating
  • SEO (search engine optimization)
  • Site promotion
  • Revenue generation
  • Checking and acting on website statistics

The Webmaster lifestyle is time consuming, but in the end it is also very rewarding. If you are willing to put in the hard work and persevere you’ll end up with a successful and popular site generating sustainable traffic and revenue. Best of all you’ll have the knowledge that you are in some way contributing something worthwhile to the Web. Not to mention the bragging rites... ;)

Tuesday, September 13, 2005

Put your visitors first!

Nowadays there is an alarming amount of webmasters that are only in it for the money. They churn out hordes of websites consisting of pages filled with little or no real content and which are created purely to cash in on some high-paying keywords or topics. The Web is now littered with these “sites” that are only out to create as much revenue as possible from any unfortunate visitors that end up there.

Webmasters like these are nothing more than glorified spammers and fraudsters. Not only does this make it increasingly hard for people to find what they are looking for, but it also degrades the value of the Worldwide Web as a whole. You might be able to make a few quick bucks this way, but in the long run it doesn’t pay and you can be sure that you won’t be seeing any return visitors.

Being a good Webmaster is about having the right mindset. You should always create a website with your visitors as your main focus. Think about what your visitors would want to find on the site. Put yourself in their shoes and look at it from their point of view. If you can create a site that you yourself would like to visit you are on the road to success.

By focusing on your visitors and providing them with the best user experience possible your site will be able to stand the test of time. You’ll have sustainable traffic, visitors will return to your site regularly and they will refer people to your site.
After all, word of mouth is the best form of promotion.

Once you have finished optimizing your site for user experience (UEO or User Experience Optimization) you can start thinking about generating revenue from the site. The easiest way would be to add advertising such as Adsense and banner ads from other advertising networks. Once again you should take user experience into consideration when deciding on the placement and type of advertising.

A visitor-orientated site will generate a sustainable income, which should prove much higher than any “fly by night” site could offer in its short lifespan. Visitors are much more likely to click on ads, donate money, or subscribe to sites that they enjoy visiting.

So put your visitors first, your revenue generation second, and you will have a win-win situation for both you and your visitors.

Sunday, September 11, 2005

Casale Advertising Network

Join Casale Media!

After some time, I've finally gotten my own top-level domain - www.spacewallpapers.net for my space wallpaper site. Being totally free, I rely heavily on advertising to pay for the hosting costs of the site.

I'm happy to say that with the top-level domain I also got into a first-tier advertising network: Casalemedia.com, and I must say they are great. Here are my experiences with them so far.

I registered on a Monday. There was some problem with my e-mail address and Jason Blake, their Senior Account Manager, contacted me personally to sort it out. By Wednesday I was a registered member and could start serving ads.

Their interface is EXTREMELY easy to use. I didn't even have to read any FAQ or anything to get started. What's more, you have total control over the campaigns you allow on the site. You can very easily select and deselect which campaigns you want to run.

They offer ad units as pop unders, 728x90 banners, 120x600 skyscrapers and 300x250 medium rectangles. One ad unit I missed was the 460x80 ad unit. This could cause some incompatibility if your site is not designed to handle the larger 728x90 format.
Adding their code is an easy, hassle free "copy and paste" procedure, which should be no problem, even for a novice.

Their CPM payout is the highest I've seen so far, in comparison with the ad agencies I've used to date. They pay you 70% of the income generated by campaigns, quite nice. The only problem I have is that they normally only fill around 40% - 50% of my inventory. Luckily it's easy to chain another ad agency in conjunction with Casale so you don't lose out on impressions.

They are primarily focused on US impression, so if you generate most of your traffic from the US you should do really well with them.

  • A top level domain name (eg. http://www.yourdomain.com)
  • Unique high quality content
  • A focused user base
  • At least 10000 unique visitors a month
  • No links to, or sites containing illegal or inappropriate content
If you are a webmaster and looking for an advertising network, I can highly recommend them, so if you are interested you can sign-up here


Welcome to the WebmasterSpot. Here I'll post about my experiences with running and promoting a website. I'm relatively new to the webmaster area, so I'll be learning as I go along.

Hopefully you guys will find in useful by learning from my mistakes and successes. I'll cover subjects like, choosing a host, how to create your site (although I'm not going to teach you HTML or CSS), generating site revenue and promoting your site.

I'll tell you about what to do, and what not to do. Hopefully we'll all learn from each other.

BlogTagstic - Blog Directory